Posts Tagged ‘Century’

News: Internet Marketing for the 21st Century — 10 New Rules

Friday, July 1st, 2011

New York, NY (PRWEB) March 24, 2006

Internet marketing expert Larry Chase has issued his top 10 rules for effective Internet marketing, which he labels the ?Measurable Marketing Manifesto?. These 10 rules were just published in his email newsletter Web Digest For Marketers (http://www.wdfm.com), the insider enewsletter for the Internet marketing industry.

?Online marketers could be getting a much bigger bang for their buck if they paid closer attention to relevant response rates and particular patterns,? said Chase. ?Those who use Internet marketing without employing Web Metrics and Analytics are essentially talking the talk but not really walking the walk,? Chase concludes. In his Manifesto, Chase issues ten new rules for the 21st century marketer. They include:

Rule 1 – Get a Dashboard

Every Internet marketer needs a good control panel. The more variables that a marketer measures, the more that a marketer can learn about her audience. Any Internet marketer worth his salt should always keep at least one eye on the field of Web Metrics and Analytics.

Rule 3 – Step Up

If you’re a direct marketer, get your head out of the sand and stop dwelling on increased postal rates and decreasing response rates. Internet Marketing is primarily based on direct marketing and more direct marketers could own leadership roles if they embraced it more thoroughly.

Rule 7 – Stats Are People, Too

Each person is wired to seek out what’s best for him or her. Web Metrics and Analytics is an online mirror of people operating in their own best interests. If your site stats puzzle you, try to ?be? a member of your target audience. Coming at it from their perspective may help you understand what the raw numbers aren’t saying.

For the remaining 7 rules of Chase?s ?Measurable Marketing Manifesto?, go to: http://www.wdfm.com.

Since 1995, Larry Chase?s Web Digest For Marketers has served as a weekly guide for Internet Marketing professionals. It features short reviews of the top websites in over 40 marketing categories, including: Web Metrics and Analytics, Search Engine Optimization (SEO), Advanced Email Marketing, Online Sales Lead Generation, Internet Direct Response Marketing, Pay-Per-Click (PPC) Advertising, Customer Relationship Management (CRM), et al.

Since Chase?s enewsletter is advertiser-supported, it is free to subscribers. All new subscribers are entitled to download ?Larry Chase?s Search Engine Marketing Resource Guide?. Those interested in subscribing can go to: http://www.wdfm.com


Internet Marketing Expert Larry Chase Issues ?Measurable Marketing Manifesto?

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MLM Recruiting – the Three Most Important Aspects of MLM Success in the 21st Century

Tuesday, January 26th, 2010

MLM recruiting is a learned art. Those having MLM recruiting success vary from those who don’t by knowing and using information on three things. If you are looking for success, study, learn and practice the three most important aspects of MLM success in the 21st century.

1. Branding yourself with confidence and posture using blogs, e-books and newsletters. It’s seriously important for people to know that you are an expert with confidence and posture in your field, no matter what you market. Prospects are more inclined to be more interested in a true leader. They like the sensation of reassurance when they are speaking to an expert.

Branding yourself with blogs is great because search engines love them and can be done by posting quality information to build traffic. Writing e-books is another way to show your expertise and posture. If you haven’t a clue how to write an e-book, you can find PLR e-books to jumpstart your branding. Writing informative newsletters is yet another way to prove your expertise in an area, get traffic and have MLM success.

2. Creating your own autopilot lead generation system on the Internet using SEO and PPC Lead generation is of the utmost importance for MLM success in the 21st century. Creating your own autopilot lead generation system with SEO and PPC is also another branding tool and creates a stream of revenue.

SEO: Search engine optimization is important in MLM for your traffic. Statistics say that SEO represents 70% of traffic, therefore makes a huge difference to your success. Search engines choose how high to position your site based on your SEO approach. The higher your site, the more traffic you get. The core of achieving good page rank is providing your traffic and the search engines with helpful information on your site that is full of keywords. For SEO, content is king.

PPC: PPC, when done correctly, can make or break your MLM business. PPC delivers targeted traffic to your site and unlike SEO; you don’t have to wait for PR results. Your advertisements are shown on web pages according to the amount you have bid for every click and this drives your traffic.

PPC has a lot of benefits including revenue directly from your product and making your website more well-known. People remember a familiar page. When they click on relative ads and your site keeps coming up, it becomes familiar, and that makes them want to know more about you, your site and your product.

3. Turning your leads into cash flow and paying for your advertising costs. You may be having a hard time paying your advertising costs. This is where a ‘funded proposal’ comes in. Your targeted leads visit your site and you offer them a product or service that they can’t live without. (This is where having your own e-book could come in handy).You have just created revenue from your leads and can help pay your advertising costs for your MLM. As well, there is a way to get free leads from Google and generate revenue from visitors who might not buy your product but you can still get money from their clicks.

By learning the three most important aspects of MLM success in the 21st century and implementing the information, you will be able to realize new MLM recruiting success.

Khai is an MLM Recruiting expert who specializes in lead generation and list building.


Grab his free report and learn how to avoid the 7 Deadly Sins Of MLM Recruiting

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Why is MLM/Network Marketing the business of choice for the 21st Century?

Tuesday, January 5th, 2010

For example, in the book, “The New Professionals” – The Rise of Network Marketing as the New Profession, See Amazon.com link here: http://www.amazon.com/New-Professionals-Network-Marketing-Profession/dp/0761519661

This book was written by a Harvard Economics Professor. Not an MLM distributor. Also, why does Robert Kyosaki, self made multi millionaire support MLM even though he is not involved with MLM?

So, answer the question as to why there are professionals such as CEO’s, surgeons, attorneys, CPA’s etc… leaving their regular jobs because of the success with the MLM company they’ve achieved?

My answer is time freedom. They didn’t want to be owned by their job… what’s your answer?
Don’t say that most people at the top make all the money and you have to get in at the beginning because my 12,000 dollars proves this to be a bunch of horse pucky.
I deleted the first question because it was not asked the way it sounded… I meant why so many professionals who are already six figure earners would choose Network Marketing as their vehicle of choice?
Also, I’d like to add that there is no infinite depth in pay to keep it going forever… so, it’s not a scheme. There is a cap on the depth in pay. Just no cap on how many income centers you can choose to open and grow.

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